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Moviepress chooses Enghouse Interactive and Telefónica to optimize its sales processes

Jun 12, 2018

The company needed to optimize its processes, provide a easy-to-use tool to their agents and boost its business

Madrid, 12nd June 2018 – Moviepress TV - Radio, a Moviemusic Group company with a successful path of more than 20 years of experience in the sale of multiproducts (collections of music and products for home and well-being) has chosen Enghouse Interactive's Presence Suite solution and Telefonica to streamline the operation's productivity and improve the efficiency of its processes.

Moviepress TV - Radio makes its sales through telemarketing, advertising its products in several radio, television and Internet sectors. Their campaigns are based both on the offer of new products to their existing clients and on the advertising actions in the different media platforms that are subsequently taken care of by the Contact Center.

Prior to the introduction of Presence Suite, Moviepress had a less specialized solution that limited contact, prioritization and campaign management capabilities.

"We needed a flexible solution, with powerful dialing capabilities to integrate with our internal order management application,"
says Marga Celada, Moviepress CEO. "Thanks to Presence Suite solution, we can efficiently manage our campaigns, prioritizing them, run them simultaneously and according to the schedule identified by us in which the product is best sold," continues Ms. Celada. "The Integration with our CRM and ordering tool has also been a key factor in the technology's decision. Now we have a much wider vision of our clients and we can customize our offer even more."

Solutions designed to optimize customer service
Presence Suite is an Enghouse Interactive solution, which provides a complete, easy-to-use and implement tool that promotes and improves Customer Engagement Centers operations. Completely oriented to simplify the work of agents and Contact Center managers, it minimizes the constant involvement of technology department’s resources, giving it the necessary autonomy to streamline operations and adapt them to the changing conditions of the business and the Organization itself.

Enghouse Interactive ( delivers technology and expertise to maximize the value of every customer interaction. The company develops a comprehensive portfolio of customer interaction management solutions. Core technologies include contact center, attendant console, predictive outbound dialer, knowledge management, IVR and call recording solutions that support any telephony environment, on premise or in the cloud. Enghouse Interactive has thousands of customers worldwide, supported by a global network of partners and more than 800 dedicated staff across the company’s international operations.

Enghouse Interactive is a subsidiary of Enghouse Systems Limited, a software and services company traded on the Toronto Stock Exchange (TSX) under the symbol “ENGH.” Founded in 1984, Enghouse Systems is a consistently profitable company, which has grown both organically and through the acquisition of well-regarded specialists including AndTek, Arc, CosmoCom, Datapulse, IAT, IT Sonix, Survox, Presence Technology, Reitek, Safeharbor, Syntellect, Telrex, Trio, Voxtron and Zeacom. Learn more at